“SBG has made our competitive information much more concise; it is information that the salespeople now use. It has taught them how to ask the right questions to steer customers our way. SBG was the “glue” that attached our field sales teams to our factory marketing teams.”

Ed SullivanDistrict Manager, Field Sales, Americas, Agilent Technologies
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Why SBG Products?

Silver Bullet Group customers elect to invest in our persuasive messaging products when:

  • More influential customer communication is a critical success factor
  • It’s a high visibility initiative and reducing risk is important
  • Budgets are lean and a lower cost implementation option is needed, versus a workshop or training service that includes the product

 


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