“SBG has made our competitive information much more concise; it is information that the salespeople now use. It has taught them how to ask the right questions to steer customers our way. SBG was the “glue” that attached our field sales teams to our factory marketing teams.”

Ed SullivanDistrict Manager, Field Sales, Americas, Agilent Technologies
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Marketing Professionals

Provide More Impactful Sales and Channel Support

To achieve this objective, the Silver Bullet Group will help your team:

  • Increase Marketing and Sales alignment around a customer-centric go-to-market approach, vocabulary, and communication style
  • Create more persuasive messaging – clear, relevant, differentiated, and provable
  • Quickly turn your competitors’ reasons to buy from them into supporting points for why prospects should not buy from your competitors
  • Deploy more influential go-to-market content– collateral, campaigns, sales tools, Sales and Channel support training
  • Enable sales to use the new messaging and content in their sales conversations/process

Learn How – Read “Four Steps to the Most Influential Customer Communications.”

 

 


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