“SBG helped us articulate a clear and concise value proposition regarding what business problem we were solving, the value to the client of solving that problem and why MagnetPoint was the logical solution.”

Wayne WillisCEO, MagnetPoint
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Communication Models

In order to make your customer communications 20-30% more influential, you must:

1)     Differentiate messaging from marketing content and sales conversations

2)     Determine the categories and types of messaging you need and how to implement them

The models below will make it easier for you to do this.

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Communication Models

Audience Messaging Model

Customer Communication Model

Integrated Customer Engagement Model

 

 

 


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