Better Messaging, Differentiation, Results

About SBG

Make Your Customer Communications 30 to 50% More Influential

B2B companies use our persuasive messaging products and services to engage customers with marketing content and sales conversations that are 30-50% more influential to accomplish results like this:

“SBG helped us create much more influential customer communication. And, their customer-centric perspective added significant long-term value by firmly aligning how the marketing and sales teams think and communicate about our products and services.”

Bud MichaelCEO, Renaissance Management Services

“The impact on the region was immediate. The first time the new messaging and strategy was used, we closed a $100K sale to a F500 company in less than 60 days. Sales in the region increased approximately 35%.”

Barbara WehrleDirector, Western Region, SilverStream Software

“The Silver Bullet Group helped us create highly persuasive competitive messaging that increases our win rate by 30% for the product family I support.”

Nigel MottProduct Sales Manager, Agilent Technologies, Inc.

 

“In three months our sales pipeline has doubled in size, and our close rate is up by 150%.”

Stuart RatnerCOO, A3 Solutions

“Extraordinary. SBG helped us grow sales over 1300% in 12 months, which enabled us to bootstrap expenses and attract top tier Venture Capital investors such as Sigma Partners and Novus Ventures.”

David James Clarke IVCo-Founder, Logilent Learning Systems

“SBG helped us articulate a clear and concise value proposition regarding what business problem we were solving, the value to the client of solving that problem and why MagnetPoint was the logical solution.”

Wayne WillisCEO, MagnetPoint

“We went from just another vendor communicating features and benefits to the preferred vendor communicating profound business value… and the shift occurred virtually overnight.”

Robert LauttCEO, A3 Solutions

“SBG has made our competitive information much more concise; it is information that the salespeople now use. It has taught them how to ask the right questions to steer customers our way. SBG was the “glue” that attached our field sales teams to our factory marketing teams.”

Ed SullivanDistrict Manager, Field Sales, Americas, Agilent Technologies